Sales Development Representative
  • England,East of England,Hertfordshire,Watford
  • Full Time, Permanent
  • £50,000 per annum
Job Description:
Sales Development Representative – Contracts (Construction Sector)
Salary: £50,000 + up to £30,000 commission
Location: London / South-East / Home Counties / Midlands (Field-Based)
A well-established specialist manufacturer and project delivery organisation is seeking an accomplished Sales Development Representative to support long-term growth across major construction and fit-out projects. Operating from a large head office and production facility in Bedfordshire, the company employs over 60 professionals across estimating, project management, manufacturing and installation.
The team works extensively with contractors known for high-quality, design-led delivery and has contributed to multiple landmark developments across London and the UK.
As the business continues to expand its reach, it is now focused on developing a wider network of clients within new build, refurbishment, private residential, retail and leisure sectors.


The Role: Sales Development Representative – Contracts
The position is centred on expanding the organisation’s pipeline of contract work, typically for projects valued at £100,000+ and often commencing 6–18 months ahead of delivery.
This is a relationship-driven, senior networking and business development role aimed at identifying and converting high-value opportunities within the construction environment.
Key Responsibilities of the Sales Development Representative
*Build and nurture new relationships with contractors, fit-out specialists, developers, architects and other construction-related stakeholders.
*Identify upcoming project opportunities and introduce the business to key decision-makers.
*Represent the company at major trade shows, design exhibitions and construction industry events.
*Collaborate with in-house Estimators, Project Managers and technical teams to help progress tenders and opportunities through to conversion.
*Maintain clear CRM records, reporting on pipeline health and progress.
*Develop strategies that ensure strong, continual growth of the contracts pipeline.
*Operate with a high degree of autonomy while working cohesively with the wider team.
Candidate Profile of the Sales Development Representative
The ideal candidate will bring:
Experience & Network
*An existing network within the construction sector. This may come from roles in interior fit-out, construction, property, finance, insurance, or construction-related technology platforms (e.g., project management or estimating systems).
*A proven system for building and expanding professional relationships.
*Experience attending sector events such as Milan Design Week, Surface Design Show, Independent Hotel Show, KBB, Clerkenwell Design Week, London Build Expo, Homebuilding and Renovating Show, Futurebuild, or similar.
Skills & Attributes
*Highly professional, articulate and driven.
*Exceptional communication skills—written and spoken English.
*Degree-educated with a 2:1 or above.
*Strong familiarity with CRM platforms and an informed preference for a particular system.
*Self-motivated and proactive, capable of independently identifying, approaching and converting potential customers.


Applicants with strong construction networks and a passion for high-value business development are encouraged to apply.
Job number 3114164

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Company Details:
Equation Recruitment
Based in the heart of Bicester, we?ve been successfully working with candidates and small, medium and large companies since 2005 across Oxfordshire, N...
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