Digital Marketing Executive
  • England,London,City of London
  • Full Time, Permanent
  • £32,000 - £38,000 per annum
Job Description:
My client are looking for a Digital Marketing Executive to join our in-house marketing team and support the ongoing performance and optimisation of our portfolio of B2B and B2C e-commerce websites in the garden and outdoor sectors.
This is a hands-on role focused on website optimisation, technical SEO, email management and performance insight. Working closely with colleagues across marketing, product and operations you’ll play an important part in ensuring our digital platforms and communications are commercially effective and aligned with the wider business.
The role is well suited to someone developing their digital marketing career who enjoys working with detail, data and systems and who wants to build strong technical and commercial foundations in an in-house client side environment.
Key responsibilities


E-commerce website management & optimisation
*Support website optimisation projects across multiple e-commerce platforms
*Manage product and website content within CMS platforms, ensuring accuracy of data, pricing, imagery and taxonomy
*Carry out regular shopfront checks to ensure functionality, consistency and brand standards are maintained
SEO, metadata & technical optimisation
*Optimise metadata including page titles, descriptions, headers and alt tags
*Implement and maintain schema markup and structured data
*Identify, report and support resolution of technical SEO issues such as broken links, crawl errors and indexation problems
*Conduct keyword and competitor research to support ongoing optimisation
*

Performance monitoring & reporting
*Track website performance, rankings and technical health using Google Analytics, Search Console and SEO tools
*Produce regular reports with insights and recommendations to improve visibility, engagement and conversion
Content management
*Optimise and upload content for product pages, collections, landing pages and blogs
*Coordinate seasonal updates, promotional content and campaign-driven changes across websites
*Support PR and Communications teams with content where required


Skills and experience
*1–3 years’ experience in a digital marketing, e-commerce or SEO-focused role
*Good understanding of technical SEO, website optimisation and structured data
*Experience managing content within CMS platforms such as Shopify, WordPress or Magento
*Confident using analytics and SEO tools (e.g. Google Analytics, Search Console, Ahrefs, SEMrush, Screaming Frog)
*Strong attention to detail and accuracy when working with content and data
*Analytical mindset with the ability to interpret performance data and present insights
*Well organised, proactive and able to manage multiple priorities
*A collaborative team player who enjoys working across functions


Why join us
This role offers the opportunity to:
*Build hands-on experience across technical SEO, CRO and e-commerce optimisation
*See the direct commercial impact of your work in an in-house environment
*Work closely with experienced colleagues across marketing and the wider business
*Develop strong foundations for long-term progression in digital marketing
Equal opportunities
We are committed to creating an inclusive and supportive working environment and welcome applications from all backgrounds.
Job number 3340727

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