Digital Marketing Manager
other jobs Reed
Added before 5 hours
- England,South West,Gloucestershire
- Full Time, Permanent
- £40,000 - £50,000 per annum, inc benefits
Job Description:
Digital Marketing Manager
*Annual Salary: £40k - £50k
*Location: Gloucester, UK (close to M5 & A417)
*Job Type: Full-time, hybrid working (3 days in the office)
My client is a growth focused D2C company in the homewares sector currently seeking a Digital Marketing Manager and play a pivotal role in delivering their digital-first marketing strategy. This position is ideal for someone passionate about using digital platforms to enhance customer engagement and drive growth in the UK and USA markets.
Day-to-day of the role:
*Email and SMS Marketing: Own the strategy and execution of all email and SMS marketing campaigns. This includes conducting A/B testing, tracking performance metrics, and enhancing automation and customer segmentation.
*Paid Social: Manage relationships with our Paid Social agency to optimise campaigns across various platforms like Meta, Pinterest, and TikTok. Ensure creative and campaigns are continuously tested and optimised.
*Affiliate Marketing: Lead and expand their affiliate marketing programme, manage day-to-day operations of the affiliate platform, and ensure compliance with brand guidelines.
*Loyalty Program Management: Develop and manage their loyalty programme, creating campaigns that boost sign-ups, engagement, and repeat purchases. Analyse member behaviour to refine the loyalty proposition.
*Team Leadership: Set clear goals and KPIs for the team, provide management to freelancers and agencies, and coach team members to foster development.
Required Skills & Qualifications:
*Experience in digital marketing ideally with a global focus in the D2C space.
*Strong understanding of CRM systems and data analysis tools
*Proven ability to execute successful marketing strategies.
*Experience or active interest in interior design industry is advantageous.
*Strong skills in relationship building, stakeholder management, and team leadership.
*Excellent communication, problem-solving, and financial literacy skills.
*Ability to plan, budget, and manage multiple projects simultaneously.
Benefits: 25 days holiday + bank holidays, hybrid working, pension, discounts on products, free parking, 8.30am - 5.00pm working hours
*Annual Salary: £40k - £50k
*Location: Gloucester, UK (close to M5 & A417)
*Job Type: Full-time, hybrid working (3 days in the office)
My client is a growth focused D2C company in the homewares sector currently seeking a Digital Marketing Manager and play a pivotal role in delivering their digital-first marketing strategy. This position is ideal for someone passionate about using digital platforms to enhance customer engagement and drive growth in the UK and USA markets.
Day-to-day of the role:
*Email and SMS Marketing: Own the strategy and execution of all email and SMS marketing campaigns. This includes conducting A/B testing, tracking performance metrics, and enhancing automation and customer segmentation.
*Paid Social: Manage relationships with our Paid Social agency to optimise campaigns across various platforms like Meta, Pinterest, and TikTok. Ensure creative and campaigns are continuously tested and optimised.
*Affiliate Marketing: Lead and expand their affiliate marketing programme, manage day-to-day operations of the affiliate platform, and ensure compliance with brand guidelines.
*Loyalty Program Management: Develop and manage their loyalty programme, creating campaigns that boost sign-ups, engagement, and repeat purchases. Analyse member behaviour to refine the loyalty proposition.
*Team Leadership: Set clear goals and KPIs for the team, provide management to freelancers and agencies, and coach team members to foster development.
Required Skills & Qualifications:
*Experience in digital marketing ideally with a global focus in the D2C space.
*Strong understanding of CRM systems and data analysis tools
*Proven ability to execute successful marketing strategies.
*Experience or active interest in interior design industry is advantageous.
*Strong skills in relationship building, stakeholder management, and team leadership.
*Excellent communication, problem-solving, and financial literacy skills.
*Ability to plan, budget, and manage multiple projects simultaneously.
Benefits: 25 days holiday + bank holidays, hybrid working, pension, discounts on products, free parking, 8.30am - 5.00pm working hours
Job number 3346650
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