Senior Marketing Executive
*Job Type: Full-time Monday to Friday (hybrid working schedule)
*Location: Whyteleafe
*Salary: £34K-£37K per annum
We are seeking a Senior Marketing Executive for a great client of ours to oversee the development and execution of marketing strategies aimed at enhancing their brand presence and driving customer engagement. This role will collaborate closely with the sales team and other departments under the guidance of the Sales Director and Managing Director to ensure cohesive marketing efforts that align with our company’s goals.
Day-to-day of the role:
*Develop and implement comprehensive marketing plans to support business objectives and drive growth.
*Provide support and assistance to the Sales team with collateral and case studies.
*Manage and coordinate marketing campaigns across various channels, including digital, social media, email, and print.
*Oversee the creation of marketing materials, such as brochures, presentations, and promotional content.
*Conduct market research to identify trends, customer needs, and competitive landscape.
*Collaborate with the sales team to develop targeted marketing strategies and support lead generation efforts.
*Monitor and analyse marketing performance metrics to optimize campaigns and report on ROI.
*Manage the marketing budget and ensure effective allocation of resources.
*Plan and execute events, trade shows, and other promotional activities.
*Maintain and update the company’s website and social media profiles.
*Own the CRM system (Hubspot), providing user support and training, and manage subsequent reporting.
*Foster relationships with external partners, vendors, and agencies to enhance marketing efforts.
*Provide regular updates and reports to the Managing Director on marketing activities and outcomes.
Required Skills & Qualifications:
*Strong communication skills, both written and verbal.
*Excellent organisational and project management abilities.
*Creative thinker with a strategic mindset in research, planning, and outcomes.
*Ability to work collaboratively with cross-functional teams.
*Proficiency in marketing software and tools, including CRM systems, social media platforms, and analytics tools.
*Experience in developing and executing marketing campaigns.
*Strong analytical skills and ability to interpret data to drive decision-making.
*Self-motivated and results-oriented.
*Ability to manage multiple projects and meet deadlines.
If this role is of an interest, please apply right away.