Brand Manager - B2B
  • England,North West,Greater Manchester
  • Full Time, Permanent
  • £40,000 - £45,000 per annum
Job Description:
Our client are seeking a skilled Brand Manager to lead and enhance marketing efforts for a specific product range within an established company. This role requires a strategic thinker with a focus on brand development and market engagement.
Client Details
Our client is a well-established B2B organisation based in Manchester, selling physical products into areas such as automotive and construction. As a medium-sized company, they are known for their innovation and commitment to delivering high-quality products to their customers.
Description
The key responsibilities for the Brand Manager - B2B role will include:
*Develop and implement effective brand marketing strategies to enhance brand awareness and market positioning for a specific product range.
*Oversee the creation and execution of marketing campaigns across various platforms.
*Collaborate with internal teams to ensure brand consistency and alignment with organisational goals.
*Analyse market trends and competitor activities to identify growth opportunities.
*Manage the marketing budget and ensure campaigns deliver value for investment.
*Generate detailed reports on campaign performance and present findings to senior management.
*Work closely with external agencies and suppliers to deliver marketing projects on time.
*Support the development of innovative marketing materials to engage target audiences effectively.
Profile
For the Brand Manager - B2B role, a successful candidate should have:
* Proven experience in brand marketing, ideally within a B2B organisation, however this is not essential. B2C Brand experience will be considered.
* 2-3+ years experience working in a full time marketing role.
* Working for a company selling and distributing physical products is highly desirable.
* Strong understanding of marketing strategies and campaign management.
* Ability to analyse market data and apply insights to marketing plans.
* Excellent communication and collaboration skills.
* A background in managing budgets and delivering results-driven campaigns.
Job Offer
On offer for the Brand Manager - B2B role:
*Competitive salary ranging from £40,000 to £45,000
*Opportunity to work in a hybrid working environment.
*Permanent position within a stable and reputable company.
Job number 3364386

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