DATA ANALYST
London, hybrid. Salary depending on experience.
This is an exciting opportunity to join a growing marketing and communications function where data plays a central role in shaping decisions. You will have real influence over performance strategy, reporting frameworks and marketing optimisation, making this a strong next step for someone who enjoys driving insight in a fast-paced environment.
The Company
They are an established organisation with a clear mission and a strong focus on delivering meaningful impact through marketing, digital activity and audience engagement. Their work spans multi-channel campaigns, CRM-driven communications and insight-led initiatives that support brand advocacy. Data is embedded across the business, and they are continuing to invest in analytics to evolve performance thinking and decision-making.
The Role
In this Data Analyst position, you will:
* Develop performance frameworks, KPIs and benchmarking approaches across channels.
* Translate commercial and marketing objectives into measurable indicators and reporting structures.
* Lead cross-channel performance analysis to support planning, forecasting and optimisation.
* Provide actionable insights to internal stakeholders and campaign teams.
* Oversee data processes including collection, quality assurance, segmentation and CRM selections.
* Build and maintain dashboards to track campaign performance and audience behaviour.
* Communicate insights clearly through compelling visualisation and storytelling.
* Support and guide junior data team members to uplift capability.
Your Skills and Experience
To succeed in this role, you will need:
* Strong experience in data manipulation and analysis.
* Proficiency in SQL for querying structured data.
* Advanced Excel skills including pivot tables and Power Query.
* Experience using Python or R for analytical tasks.
* Confidence using Power BI or Looker Studio to build dashboards.
* Strong understanding of marketing performance metrics, KPI frameworks and campaign evaluation.
* Experience working with CRM, web and social datasets.
* Excellent communication skills, with the ability to simplify complex insights.
* Strong organisational, collaboration and project management abilities.
* Experience supporting or mentoring colleagues is beneficial.
What They Offer
* Competitive salary based on experience.
* Hybrid working and supportive team culture.
* Opportunity to shape performance measurement across the business.
* Professional development and exposure to a wide range of marketing and analytics projects.
How to Apply
If you are ready to take the next step in your data career, please apply with your CV.