Senior Marketing Manager
Central London - Up to £70k + Benefits
Hospitality Industry
Zachary Daniels are very pleased to be representing this incredible international Restaurant Group in the market. They’re looking for a Senior Marketing Manager to join our London-based team, reporting into the Head of Marketing. This is a pivotal role within the business, responsible for leading one of this group’s core restaurant marketing streams across multiple sites and brands.
You’ll own the end-to-end marketing strategy and execution for your channel-driving commercial performance, brand strength, and guest engagement across a diverse and growing portfolio.
Working closely with senior leaders across Marketing, Digital, Social and Restaurant Operations, you’ll play a key role in shaping their wider marketing direction while delivering high-impact, integrated campaigns.
Key Areas of Focus:
Brand & Strategy
*Own and evolve channel strategy, translating commercial goals into insight-led plans
*Ensure consistent, compelling brand execution across all touchpoints
*Support menu launches, pricing and value positioning
Campaigns & Delivery
*Lead integrated, multi-channel campaigns end-to-end
*Manage the marketing calendar and align with wider business activity
*Partner with Operations, Digital and CRM to ensure effective execution
Channels, CRM & Performance
*Own channel performance across all owned platforms
*Work with CRM/data teams on segmentation and personalisation
*Set KPIs, analyse results and optimise future activity
Partnerships & Local Marketing
*Deliver partnerships, activations and local marketing initiatives
*Ensure all activity is commercially driven and on brand
Leadership & Stakeholders
*Act as a senior partner across teams and manage agencies
*Support and develop junior team members
Governance & Standards
*Manage budgets, forecasting and reporting
Experience Needed:
*Proven senior marketing experience in hospitality, retail, leisure or multi-site consumer brands
*Strong track record of delivering end-to-end strategy with commercial impact
*Expertise across integrated campaigns, CRM, owned channels and performance marketing
*Confident stakeholder manager with experience leading agencies, budgets and complex projects
*Commercially minded and data-driven
Person Profile:
*Strategic, but hands-on in delivery
*Clear communicator with strong judgement
*Collaborative leader who builds trust and momentum
*Proactive, resilient and adaptable
*Passionate about brand, guest experience and measurable impact
Do not hesitate with this one or scroll-by as it one be on the market for long. This is your chance to work for a globally recognised hospitality brand with some exciting new site openings. You’ll be impressed once you hear the brand!
Please make sure you apply today!
BH35775