Essential Roles & Responsibilities
We are seeking an experienced Sales Development Representative (SDR) to join our growing sales. The SDR will play a critical role in driving new enterprise opportunities by identifying, engaging, and qualifying large-scale organisations. This role focuses on prospecting and booking high-value meetings for the senior sales team, helping build a strong pipeline of enterprise opportunities.
This position requires a proactive self-starter, highly motivated professional who is comfortable engaging senior IT and business decision-makers within enterprise organisations
Key Responsibilities
Enterprise Lead Generation
*Identify and research enterprise-level organisations that fit the company’s ideal customer profile
*Generate new business opportunities through multi-channel outbound prospecting (cold calling, email, LinkedIn, social selling, events)
*Build and maintain a target list of enterprise prospects within key industries
Prospect Engagement
*Initiate conversations with C-level, IT leadership, and key technical decision-makers
*Clearly articulate the value of managed services across data infrastructure, networking, cloud platforms, and cybersecurity
*Qualify opportunities based on business needs, technical environment, and buying intent
Meeting & Pipeline Generation
*Schedule qualified discovery meetings for Sales teams
*Ensure all opportunities meet defined qualification criteria before handoff
*Maintain consistent pipeline generation to support enterprise sales targets
CRM & Sales Operations
*Accurately track prospecting activities, lead status, and engagement in CRM systems (e.g., Salesforce)
*Maintain clean and structured prospect data
*Collaborate closely with marketing and sales leadership to refine targeting strategies
Market Intelligence
*Stay informed on industry trends across managed services, cloud adoption, networking infrastructure, and cybersecurity
*Provide feedback on market responses, competitor positioning, and messaging effectiveness
Required Experience
*Solid experience in a Sales Development Representative, Business Development, or Lead Generation role
*Proven experience prospecting enterprise organisations
*Experience selling or prospecting within IT services, MSP, cloud, networking, or cybersecurity sectors
*Demonstrated ability to book meetings with senior decision makers
*Strong experience with outbound sales techniques
Key Skills
*Exceptional cold calling and outreach skills
*Experience using LinkedIn Sales Navigator, Outreach, ZoomInfo, or similar tools
*Strong research and prospecting capability
*Ability to engage technical and executive stakeholders
*Excellent communication and objection handling
*High level of self-motivation and resilience
*Strong organisational and pipeline management skills
*Experience working within a Managed Service Provider (MSP) or technology services company