Senior Marketing ManagerCentral London | Up to £70,000 + Benefits
Hospitality Sector
Zachary Daniels is proud to be partnering with a globally recognised restaurant group to recruit a Senior Marketing Manager for their London team.
This is a high-impact role reporting into the Head of Marketing, where you’ll take ownership of a key marketing channel across a portfolio of well-loved brands and locations. You’ll be at the forefront of driving commercial performance, strengthening brand presence, and enhancing guest engagement.
Working cross-functionally with teams across Marketing, Digital, Social, CRM and Operations, you’ll help shape strategic direction while delivering standout, integrated campaigns.
What You’ll Be DoingStrategy & Brand
*Develop and lead channel strategy aligned to commercial objectives
*Ensure a consistent and compelling brand experience across all touchpoints
*Support key initiatives including menu launches, pricing and value positioning
Campaigns & Execution
*Plan and deliver end-to-end, multi-channel marketing campaigns
*Own the marketing calendar, aligning activity with wider business priorities
*Collaborate closely with Digital, CRM and Operations teams for seamless delivery
Performance & CRM
*Take ownership of channel performance across all owned platforms
*Work with data and CRM teams to drive segmentation and personalisation
*Set KPIs, analyse performance and continuously optimise activity
Partnerships & Local Activation
*Lead partnerships, brand activations and local marketing initiatives
*Ensure all activity is commercially focused and aligned to brand standards
Leadership & Stakeholder Management
*Act as a senior voice across the business and manage external agencies
*Support, mentor and develop junior team members
Governance
*Manage budgets, forecasting and reporting with a strong commercial lens
What We’re Looking For*Proven experience in a senior marketing role within hospitality, retail, leisure or multi-site consumer brands
*A strong track record of delivering commercially impactful marketing strategies
*Expertise across integrated campaigns, CRM, owned channels and performance marketing
*Confident stakeholder manager with experience leading agencies and complex projects
*Highly commercial, data-driven and results focused
About You*Strategic thinker who enjoys being hands-on
*Clear, confident communicator with sound judgement
*Collaborative leader who builds strong relationships
*Proactive, resilient and adaptable in a fast-paced environment
*Passionate about brand, customer experience and measurable results
This is an exciting opportunity to join a globally recognised hospitality brand during a period of growth and new site openings. Opportunities like this don’t stay on the market for long.
Apply today to find out more.
Reference: BH35775