Job Title: Salesforce Marketing Cloud Lead Developer
Location: London (Hybrid - 2 days per week in office)
Salary: £65,000 - £80,000 + Benefits


About the RoleSeeking an experienced Salesforce Marketing Cloud Lead Developer to take ownership of our Marketing Cloud ecosystem. This is a hands-on technical leadership role where you will manage and enhance Marketing Cloud Engagement and Marketing Cloud Personalization, driving the design and delivery of scalable, data-driven marketing solutions.
You will play a key role in shaping platform strategy, building robust integrations, and enabling personalised customer journeys across multiple channels.


Key Responsibilities*Own the end-to-end platform management of Salesforce Marketing Cloud Engagement and Marketing Cloud Personalization
*Design, develop, and maintain scalable marketing solutions aligned with business requirements
*Build and optimise complex SQL queries for segmentation, data extensions, and automation workflows
*Develop and maintain integrations using APIs and third-party platforms
*Create dynamic, personalised content using AMPScript, Server-Side JavaScript (SSJS), and HTML
*Lead the implementation of customer journeys, automations, and triggered communications
*Ensure best practices in data management, governance, and platform performance
*Collaborate with cross-functional teams including Marketing, CRM, and Data teams
*Troubleshoot and resolve technical issues across the Marketing Cloud ecosystem
*Provide technical leadership, mentoring, and guidance to internal teams and stakeholders


Key Skills & Experience*Proven experience as a Salesforce Marketing Cloud Developer or Lead Developer
*Strong hands-on expertise in Marketing Cloud Engagement (Email Studio, Journey Builder, Automation Studio)
*Experience with Marketing Cloud Personalization (Interaction Studio)
*Advanced SQL skills for data manipulation and segmentation
*Strong experience working with APIs, integrations, and data synchronisation
*Proficiency in AMPScript and SSJS
*Understanding of REST and SOAP APIs
*Experience with data models, ETL processes, and marketing automation best practices
*Strong problem-solving skills and attention to detail
*Excellent communication skills with the ability to engage both technical and non-technical stakeholders


Desirable Skills*Salesforce certifications (e.g., Marketing Cloud Developer, Consultant)
*Experience with CRM systems and customer data platforms (CDPs)
*Knowledge of front-end technologies (HTML, CSS, JavaScript)
*Experience in agile delivery environments


Benefits*Competitive salary (£65,000 - £80,000)
*Hybrid working model (2 days per week in London office)
*Generous holiday allowance
*Pension scheme
*Private healthcare
*Professional development and certification support
*Flexible working options