Job title:Digital Marketing Specialist (DMS)
Salary:Up to £50,000p/a DOE
Hours: Monday - Friday 9:00 am - 5:00 pm
Location:Fully remote


Role Overview
HRGO Recruitment are currently seeking an experienced, data-driven Digital Marketing Specialist to lead integrated marketing campaigns that drive brand awareness, customer acquisition, and measurable business growth.
This role combines performance marketing expertise with AI-powered content creation and automation to maximise campaign impact and efficiency.
Key Responsibilities
*Plan, execute, and optimise multi-channel marketing campaigns
*Own paid digital channels (Google Ads, PPC, paid social) and manage full campaign lifecycle
*Set KPIs, monitor performance, and optimise for ROI
*Manage budgets and forecasting
*Use data to inform segmentation, targeting, and messaging strategies
*Maintain brand consistency across all communications
*Support PR and customer journey initiatives
*Leverage AI tools to create and optimise content (blogs, emails, ads, landing pages, social media)
*Develop effective prompts and refine AI-generated content to align with brand voice
*Implement automation and AI solutions to improve efficiency
*Collaborate cross-functionally and mentor a Campaign Executive


Skills & Experience
*Proven experience in campaign or demand generation marketing (SaaS, tech, or B2B preferred)
*Strong Google Ads and analytics expertise
*Experience with marketing automation and CRM platforms (e.g., Pardot, Salesforce)
*Hands-on experience using AI content tools
*Strong analytical, copywriting, and project management skills
*Commercially minded with experience managing budgets and KPIs
*Have your own equipment


If you are interested in this role, please contact Mia at or email