Full job descriptionJob role: Marketing Manager
Salary: Up to £40k
Location: Wymondham
My client is looking for a Marketing Manager to join their team, this role would suit someone who has strong previous experience in a similar role. This is a strategic role which would suit someone from a b2b background and you will plan and deliver multi-channel marketing campaigns across email, social, paid media and search and work closely with the sales and design team to manage marketing projects from concept to delivery within the timeframe and budgets set.
Duties:
*Experience managing marketing activity in a B2B environment
*A strong understanding of lead generation and how marketing contributes to revenue
*Confidence working with senior stakeholders and reporting on performance
*Experience working across multiple departments
*Ability to manage performance and continuous improvement
*Solid understanding of GA4 and marketing data
*Understanding of SEO
*Understanding of content strategy for lead generation
*Hands-on experience running Google Ads, LinkedIn Ads and Microsoft Ads
*Experience using CRM platforms
*Knowledge of marketing automation and building lead nurturing workflows
*Experience running or supporting webinars, events, or seminars
*Familiarity with attribution models and measuring marketing ROI
*Experience managing budgets and forecasting marketing performance
Attributes:
*The ability to think strategically, but also execute and deliver
*Lead by example