Full job descriptionAre you ready to shape marketing, not just deliver it?
Do you enjoy marketing but feel like you’re only seeing one part of the picture?
Are you looking for a role where you can connect the dots, influence direction, and see real impact?
If so, this could be your next move!
Client Details
Why this role?
Michael Page is exclusively partnering with ART Business Loans to hire their first Marketing Manager, a rare opportunity to build and lead a joined-up, insight-led marketing function from the ground up.
This isn’t a replacement role. It’s a blank canvas.


Right now:
*Marketing activity exists, but isn’t fully connected
*PR is generating demand, but lacks alignment
*Referrals (95% of business) need re-energising
*There’s a clear ambition to reach new audiences


The opportunity? Bring it all together into a coherent, high-impact strategy.


About ART Business Loans


ART is a purpose-led lender supporting SMEs across the West Midlands, particularly those underserved by traditional finance.


With strong foundations in broker-led business, they are now focused on:
*Strengthening introducer relationships
*Improving cross-channel coordination
*Expanding reach into underrepresented communities
*Building a more structured, campaign-led approach


You’ll play a key role in making this happen.


Description
The Role
Reporting to the CEO, you’ll take ownership of the full marketing mix delivering integrated campaigns that build awareness, support partners, and drive quality enquiries.
This is a hands-on role combining strategy and execution.
Key areas of focus:
*Campaigns: Plan and deliver multi-channel activity across PR, digital, social, email and events
*Content: Create high-quality, credible content including case studies and thought leadership
*Digital: Manage website, SEO, and email performance
*PR & Social: Lead LinkedIn activity and manage PR agency relationships
*Brand: Ensure consistency and evolve messaging and positioning
*Stakeholders: Support brokers and partners with targeted communications
*Events: Plan and represent ART at regional events
*Agencies: Manage external suppliers and ensure delivery against budget and objectives




Profile
About You
Are you in your second or third marketing role, ready to step up and take ownership?
You’ll bring:
*Experience delivering integrated B2B marketing campaigns
*Strong understanding of how PR, digital, content, and social work together
*Excellent copywriting and communication skills
*Confidence using data and analytics to inform decisions
*Ability to manage multiple projects independently
*Experience working with stakeholders and external agencies


Desirable: Financial/professional services experience, introducer-led models, CRM/automation tools, or knowledge of the West Midlands market.
Job Offer
What’s in it for you?
*The chance to build and shape a marketing function from scratch
*Direct exposure to senior leadership and strategy
*Broad, hands-on experience across the full marketing mix
*A role with real purpose and visible impact


Benefits include:
*Hybrid working
*27 days holiday + bank holidays
*Pension scheme
*City centre parking
*Workplace gym access


Apply
This search is being managed exclusively by Michael Page.
If you’re ready to step into a role where you can own, shape, and elevate marketing, we’d love to hear from you.