Marketing Manager (II) (GOG1JP00004092)
  • England,London,City of London
  • Full Time, Contract
  • £292.32 - £334.96 per day
Job Description:
Full job descriptionB2B Marketing Manager, YouTube Advertising EMEALocation: London (St. Giles) Work Mode: Hybrid (Tue, Wed, Thu in-office) Contract: 12 Months
The MissionWe aren’t marketing to consumers; we are marketing to the C-suite. Your job is to convince CMOs and media agencies at brands like Unilever, L’Oréal, and BMW to shift their multi-million pound budgets from traditional TV, TikTok, and Instagram over to YouTube.
You will own the narrative that positions YouTube as the "New Mainstream"-a full-funnel powerhouse driven by creator fandom and bulletproof business ROI.
What You’ll Do*Drive the Full-Funnel Narrative: Prove how AI-backed tools (Demand Gen, PMax) convert views into direct sales.

*Weaponize Creator Fandom: Build B2B programs demonstrating why creator-led ads drive 4x more purchase intent than rival platforms.

*Enable Sales: Arm Google’s sales teams with the data-driven killer decks needed to win the market share war.

Who You Are*A strategic B2B or agency storyteller who speaks fluent "CMO and Media Effectiveness."

*Deeply familiar with the EMEA media landscape, video landscape, and shifting TV budgets.

*Data-driven, commercially obsessed, and ready to turn digital culture into corporate revenue.

Randstad Technologies is acting as an Employment Business in relation to this vacancy.
Job number 3760264

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Randstad Technologies
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