Full job description
As a Digital Marketing Executive in an award-winning digital marketing team, your work will play a key role in increasing the visibility, engagement and commercial performance of our events and digital products for brands such as Convenience Store and Forecourt Trader. Through delivering insight-led, multichannel campaigns, your contribution will help audiences discover, engage with and return to industry-leading content and experiences. Your ideas, attention to detail and use of data will help directly influence how effectively we grow our digital reach.

What You’ll Be Doing
*A-Z Marketing Campaigns: Apply best practice to plan and deliver market-leading digital marketing campaigns for our B2B events to drive audience growth, customer acquisition and revenue performance.
*Email Marketing: Build and send engaging promotional emails. This will involve design, copywriting, data selection, sending email campaigns, tracking and reporting on performance.
*Website Updates: Ensure our event websites are always up to date, on-brand, and looking their best.
*Sales & Marketing Material: Produce visual, informative marketing assets (media kits, digital brochures etc.)
*Web Analytics: Analyse website traffic and the effectiveness of marketing campaigns.
*Social Media: Execute social media activities to build community and raise engagement across our events.
*Lead Generation: Assist our commercial teams by providing them with qualified leads.
*General Digital Support: Support the Senior Digital Marketing Manager across a broad range of marketing activities.

What You’ll Need
*Experience in a marketing role within a fast-paced environment.
*Familiarity with multichannel digital campaigns across email, social, web and paid media.
*Working knowledge of digital marketing platforms, analytics and performance reporting.
*Understanding of SEO principles and paid media fundamentals.
*Ability to interpret data and use insights to support optimisation and decision-making.
*Strong written communication skills with excellent attention to detail.
*A collaborative approach and the ability to manage multiple priorities effectively.
*Familiarity with marketing automation, CRM systems, CMS platforms or design tools is advantageous.
*Experience in event marketing would be a huge advantage.

Benefits & Initiatives
*6.6 weeks of annual leave (pro-rata for part-time). The equivalent to 25 days plus standard England and Wales bank holidays for full-time colleagues
*One additional day holiday per year after 6 years’ service, up to a maximum 7.6 weeks of annual leave (pro-rata for part-time). The equivalent to 30 days plus standard England and Wales bank holidays for full-time colleagues
*A holiday purchase scheme, allowing employees to purchase up to 3 additional days of annual leave and spread the cost over up to 6 months
*An additional day of paid leave, a ’MeDay’, allowing you the flexibility to celebrate a cultural or religious event or your birthday. It recognises that everyone’s background is unique and gives you the freedom to mark what matters to you.
*One paid volunteering day per year to support a charity or community initiative of your choice
*Hybrid and agile working opportunities (role dependent)
*Enhanced Pension Contributions, we offer employer pension contributions above the statutory minimum
*Life Assurance Scheme
*Group Income Protection
*Enhanced family-friendly leave pay entitlements
*Wellbeing benefits, including: A health care cash plan, Employee Assistance Programme, Virtual GP service and access to health & wellbeing resources and tools
*Equity, Diversity & Inclusion initiatives, supported by employee-led networks and proud to be a Disability Confident Committed employer
*Cycle to Work Scheme (subject to satisfactory completion of probationary period)
*Electric Car Scheme (subject to satisfactory completion of probationary period)