Full job descriptionCRO Manager
£45,000 - £60,000
Macclesfield (3 days a week on-site)
This is an exciting opportunity for a CRO Manager to take ownership of conversion rate optimisation and experimentation within a growing digital business. Joining at a pivotal stage, you will have the chance to shape the CRO function, influence strategy, and deliver measurable commercial impact across multiple customer journeys and digital products.
THE COMPANY
They are a fast-growing digital organisation with an international presence and a diverse portfolio of online brands and products. Their business is focused on delivering high-quality customer acquisition through digital channels, supported by strong investment in marketing, technology, and data-driven decision-making.
As they continue to expand, they are bringing conversion rate optimisation in-house, creating a unique opportunity for someone to establish best practices, drive experimentation, and help build a high-performing optimisation function.
THE ROLE
As a CRO Manager, you will lead CRO strategy across multiple digital brands, products, and acquisition funnels, working closely with cross-functional teams to improve customer journeys and conversion performance.
Specifically, you can expect to be involved in the following:
*Owning the CRO and experimentation roadmap across multiple digital products
*Designing, executing, and analysing A/B and multivariate testing programmes
*Developing hypotheses based on user behaviour, analytics, and business objectives
*Identifying opportunities to improve conversion rates and customer experience
*Partnering with Product, Marketing, and Development teams to implement test plans
*Measuring, reporting, and communicating the commercial impact of experimentation
*Establishing CRO frameworks, processes, and best practices
*Supporting the future growth and development of the internal CRO capability
SKILLS AND EXPERIENCE
The successful CRO Manager will have the following skills and experience:
*Strong commercial experience in conversion rate optimisation and experimentation
*Proven success running A/B testing programmes and delivering measurable results
*Expertise in hypothesis development, test design, and optimisation methodologies
*Experience using experimentation platforms such as Optimizely, VWO, Convert.com, or similar
*Strong analytical skills with the ability to interpret user behaviour and performance data
*Confident communicating insights and influencing stakeholders across the business
*Experience within lead generation, ecommerce, digital marketing, or performance-driven environments is advantageous
BENEFITS
The successful CRO Manager will receive the following benefits:
*Salary between £45,000 - £60,000 - depending on experience
HOW TO APPLY
Please register your interest by sending your resume to Majid Latif via the Apply link on this page.