Full job descriptionThe successful Marketing Manager, Freight will be responsible for leading the planning, execution and optimisation of the marketing strategy. Based in Surrey 3 days per week with 2 from home; the successful candidate will steer the direction of of the freight proposition, building a commercial marketing ecosystem. This role will lead agency relationships and own a marketing budget; and the successful candidate should have strong B2B experience.
Client Details
This role is within the Leisure, Travel & Tourism industry, based in Surrey.
Description
The successful Marketing Manager, Freight will...
*Develop and execute B2B marketing strategies for freight services.
*Collaborate with internal teams to create targeted campaigns.
*Analyse market trends and competitor activity to inform strategy.
*Manage the creation of marketing materials, both digital and print.
*Oversee marketing budgets and ensure cost-effective delivery.
*Track campaign performance and adjust strategies as needed.
*Build and maintain relationships with key stakeholders and partners.
*Ensure all marketing activities align with business objectives and branding guidelines.
Profile
A successful Marketing Manager, Freight should have:
*Proven experience in B2B marketing, ideally within the Leisure, Travel & Tourism industry, Freight or Logistics. We are open to applications from outside of this sector if you can demonstrate strong commercial results, working with an industry leading brand.
*Strong understanding of freight services and the associated market.
*Excellent project management and organisational skills.
*Ability to analyse data and translate insights into actionable strategies.
*Strong communication and stakeholder management abilities.
*Creative thinking with a focus on delivering measurable results.
Job Offer
An exciting opportunity to own and build a legacy brand.