Full job descriptionThe Role
Confidently owns the management of integrated brand campaigns from strategy through to launch, acting as the central brand hub for every project and campaign. You’ll pull plans together across the wider marketing anddigital teams — working closely with Ecommerce, NPD and Senior Management to drive always-on brand
moments — and partner with Partnerships, Influencer Marketing, Organic Social and Creative to bring it all to
life.


Key Responsibilities


Own the end-to-end management of integrated brand campaigns, from strategy through to launch, acting
as the go-to brand hub for every project
Pull plans together across the wider marketing and digital teams, working closely with Ecommerce, NPD
and Senior Management to drive always-on brand moments
Build strong creative briefs and work closely with the Creative team to bring concepts to life that generate
awareness while staying true to brand identity and tone of voice
Lead an ’always-on’ playbook of brand stories that pulse throughout the year across channels, helping
build out briefs and populate the brand content calendar
Present regularly to cross-functional teams — Digital, Ecommerce, NPD and Senior Leadership — to
introduce campaigns, share plans, track progress and report results
Produce well-organised campaign toolkits and decks, bringing assets and plans together for the wider team
to use
Submit detailed briefs for specific asset needs — video, educational graphics, paid digital — tracking
progress closely with Creative to hit deadlines
Proofread visual assets and copy, including video scripts, stills and headlines, to keep a consistent tone of
voice across every brand touchpoint
Work closely with Partnerships, Influencer Marketing, Organic Social and Creative to bring brand
moments to life as a professional storyteller
Analyse campaign results to provide short and long-term strategic recommendations
Work with the Ecommerce team on how brand activations and launches land on-site, including Shopify
product and landing pages


About You


Beauty experience preferred
Proven experience owning integrated brand campaigns end-to-end, from strategy through to launch
A natural storyteller, confident bringing brand moments to life consistently across every channel
Comfortable presenting plans and results to cross-functional teams and senior stakeholders
Sharp eye for proofreading copy and visual assets to keep tone of voice consistent
Proactive, with the confidence to work directly with external agencies to support events
Collaborative — used to working closely with Ecommerce, NPD, Partnerships, Influencer, Social and
Creative teams rather than in a silo
Comfortable working inside Shopify
Experience delivering multiple product launches
Excellent organisation and project management skills