Full job description

Web Analyst£30,000 - £34,000Hybrid - Manchester (2x days per week)This is an excellent opportunity for an aspiring Web Analyst to join a growing analytics function where you’ll work with GA4, SQL, BigQuery, and CRO initiatives to improve digital performance. You’ll gain hands-on exposure to experimentation, stakeholder engagement, and data-driven optimisation within a supportive and collaborative environment.The CompanyThey are a large, established organisation with a strong focus on digital transformation, analytics, and continuous improvement. With a significant online presence and ongoing investment in data capabilities, they are committed to using insight to enhance customer experiences and business performance. Their Data & Insights team plays a key role in shaping digital strategy and driving evidence-based decision-making across the organisation.The RoleYou will support the web analytics and conversion rate optimisation function, helping stakeholders understand website performance and identify opportunities for improvement.Responsibilities include:*Analyse website performance and user behaviour using GA4
*Support A/B testing and experimentation programmes through data analysis and insight generation
*Evaluate test outcomes and provide recommendations to improve website performance
*Identify optimisation opportunities across digital customer journeys
*Query and manipulate data using SQL and BigQuery
*Produce reports, dashboards, and actionable insights for stakeholders
*Collaborate with digital, marketing, and product teams to support business objectives
*Utilise modern analytics and AI tools to enhance analysis and productivity
Your Skills & Experience*Strong working knowledge of GA4
*Commercial experience within web analytics or a broader analytics role with exposure to digital data
*Good SQL skills and experience working with large datasets
*Strong analytical and problem-solving capabilities
*Ability to communicate insights clearly to both technical and non-technical stakeholders
*Experience translating data into actionable recommendations
Desirable:*Experience with Google Tag Manager (GTM)
*Exposure to BigQuery
*Knowledge of CRO, experimentation, or website optimisation methodologies
What They Offer*Salary of £30,000 to £34,000 depending on experience
*Hybrid working, with 2 days per week in their Manchester office
*Exposure to leading web analytics, experimentation, and optimisation projects
*Opportunity to develop expertise in GA4, BigQuery, SQL, and digital analytics
*Clear career progression within a growing analytics function
*Supportive team culture with investment in professional development and learning
How to ApplyIf you’re looking to develop your career in web analytics and want to make a measurable impact through data-driven decision-making, please apply today.