Full job descriptionSenior CRM Executive
A fantastic opportunity at a top global law firm for an experienced Senior CRM Executive who can hit the ground running and take ownership of the day-to-day BAU CRM management and support. You’ll be joining a fabulous team within a firm that is investing heavily in its CRM environment.
What’s On Offer:
*Salary to £50,000
*Hybrid working (3 days office / 2 days remote)
*Excellent employee benefits
*Lifestyle & family friendly benefits
Senior CRM Executive – What You’ll Be Doing:
*Jointly manage the firm’s CRM (InterAction) and e-Marketing (Vuture) platforms
*Resolve ServiceNow queries promptly, promoting user capability and best practice
*Lead resolution of Data Change Management (DCM) tickets
*Deliver CRM and e-Marketing training, including inductions and group sessions
*Advise on data quality, contact management, list creation, reporting, campaigns and automation
*Support data management, archiving and categorisation
*Maintain best practice guides and training materials
*Manage superuser and focus groups to gather feedback and identify system improvements
*Advise Marketing and Business Development on segmented marketing lists, data quality and deliverability
*Maintain target lists for Global Key Clients and Strategic Growth Clients to support lead generation and tracking
*Produce sector and regional data quality reports and support improvement initiatives
*Manage global data mapping and imports, including partner onboarding and joint event data
*Support the development and implementation of e-Marketing improvement strategies
*Assist with CRM and e-Marketing dashboards and reporting
Senior CRM Executive – What We’re Looking For:
*Marketing or CRM experience gained within a law firm
*System and data management experience, including administrator experience of CRM systems (preferably InterAction) and e-marketing systems (preferably Vuture)
*Experienced and confident working with and for partners and lawyers