Full job descriptionContent Strategist
UK-based (remote is fine, but must be able to travel to London for meetings if required)
Paying up to £500 a day
OUTSIDE IR35 (TBC)


I’m supporting a project with a leading global asset management brand and were looking for a senior Content Strategist to join a high-profile website and digital experience transformation.


Contract runs initially from 2-20 November (approx 12.5 working days), with a focus on content strategy, information architecture, governance, and content discoverability. If this sounds like you, or someone in your network, please get in touch.


Deliverables
*Co-lead the stakeholder interviews (up to 6) with the CX lead, and synthesise them into key themes.
*Content audit of the current website covering structure, quality, duplication, tone and governance.
*Content strategy principles and recommendations for the content model in a headless CMS (Contentful).
*Content input to the information architecture and future-state journeys.
*Contribute to an all-day goals, KPIs and brand workshop with the client.


Skillset
*Must have:
*Senior content strategist or strategy director with experience of large, complex corporate or financial services websites.
*Has run content audits and stakeholder interviews.
*Has written content models and governance for a headless CMS. Contentful is ideal.
*Understands how content needs to be structured to be found by search engines and LLMs (AEO and GEO).
*Confident presenting to senior client stakeholders.


*Nice to have:
*Asset management or B2B financial services.
*Multi-market or localised content.
*Regulated or compliance-heavy content.


*Rates depend on experience and client requirements