Head of Marketing - Events
other jobs Lipton Media
Added before 2 Days
  • England,London,City of London
  • Full Time, Permanent
  • £65,000 - £70,000 per annum
Job Description:
Full job description Head of Marketing – B2B Events
£65,000 – £70,000 + 20% Bonus + Excellent Benefits
London | Hybrid – 3 days in the office
An exciting opportunity has arisen for an accomplished Head of Marketing to join a rapidly growing membership association.
This is a key leadership role for an experienced events marketer who can combine strategic thinking with hands-on execution, bringing fresh ideas, commercial focus and best-in-class marketing practices to the business.
Leading a small, experienced marketing team of four, you will take ownership of the marketing strategy across a portfolio of conferences and awards, driving audience acquisition, delegate growth, brand development and overall event performance.
This is an ideal role for someone who is currently a Senior Marketing Manager and is looking for that step up into a Head of Marketing position.
Responsibilities
*Lead and develop a high-performing events marketing function
*Own the marketing strategy across an international conference portfolio
*Manage and mentor four junior marketers
*Develop innovative, commercially focused campaigns that drive delegate acquisition and engagement
*Remain hands-on across campaign planning and execution
*Introduce fresh ideas, processes and marketing best practice
*Work closely with senior leadership, sales, production and wider event teams
Qualifications
*You will be a polished, commercially minded B2B events marketer with 6+ years’ experience, ideally gained within conferences or high-level business events.
Required Skills
You will have:
*Extensive B2B conference/events marketing experience
*A strong track record of delivering successful delegate acquisition campaigns
*Previous experience managing and developing a marketing team
*Excellent strategic and hands-on digital marketing capabilities
*Strong commercial awareness and analytical skills
*A professional, articulate and confident communication style
*The ability to lead from the front and positively influence a growing business
Preferred Skills
*Experience marketing conferences within a small business or a membership association would be highly advantageous.
Job number 4260038
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