Full job descriptionHead of Marketing
Up to £65,000
Nottingham (1 day a week)
Are you a performance marketing leader looking for the opportunity to shape a function from the ground up? This is a newly created Head of Marketing role within a purpose-led international organisation that is investing heavily in digital growth. You’ll have the chance to define strategy, build a high-performing team, and play a key role in driving fundraising and customer acquisition across multiple international markets.
THE COMPANY
They are a well-established international non-profit organisation delivering impactful programmes across multiple regions worldwide. Following an exciting transformation, they are centralising their fundraising and marketing capabilities to create a more joined-up global approach. With significant investment planned across digital channels, this is a pivotal time to join and influence the future direction of the organisation’s marketing function. Their focus is on combining commercial performance with meaningful social impact.
THE ROLE
As a Head of Marketing , you will lead the organisation’s performance marketing strategy while building an internal centre of excellence for digital acquisition and growth.
Specifically, you can expect to be involved in the following:
*Developing and delivering a performance marketing strategy across paid search, paid social, display and SEO.
*Managing external agency relationships while creating a roadmap to bring capabilities in-house.
*Building and leading a growing team of paid media and SEO specialists.
*Supporting international fundraising teams with scalable campaigns that can be adapted for local markets.
*Managing substantial marketing budgets and optimising performance against acquisition and fundraising targets.
*Using data and insight to identify opportunities, improve campaign effectiveness and drive continuous optimisation.
*Collaborating with senior stakeholders to align marketing activity with wider business and fundraising objectives.
*Introducing a test-and-learn culture focused on innovation, experimentation and measurable results.
SKILLS AND EXPERIENCE
The successful Head of Marketing will have the following skills and experience:
*Strong commercial experience across performance marketing channels including PPC, paid social, display advertising and digital acquisition.
*Demonstrable success improving campaign performance and delivering measurable growth outcomes.
*Experience managing and developing people within a marketing environment.
*Ability to balance strategic leadership with hands-on channel expertise.
*Experience managing agencies, budgets and stakeholder relationships.
*Strong analytical skills with the ability to translate data into actionable marketing decisions.
*Experience building teams, functions or internal marketing capability is highly desirable.
*Exposure to fundraising, charity, non-profit, membership or purpose-led organisations would be beneficial but is not essential.
BENEFITS
The successful Head of Marketing will receive the following benefits:
*Salary up to £65,000 - depending on experience
HOW TO APPLY
Please register your interest by sending your resume to Majid Latif via the Apply link on this page.